Blog
Is communication and PR for me? – Interview with Raluca Rotaru (Ene)
Public Relations or, as many of us call it, ‘PR’, has lots of definitions, as it depends on who you’re asking. Some confuse it with advertising, others with marketing. Raluca Rotaru (Ene) defined what PR is to her and answered
Despre sustenabilitate – Interviu cu Claudiu Butacu
Lumea este într-o continuă schimbare. La fel și generațiile de oameni. Modul nostru de a gândi este complet diferit față de modul de gândire al părinților noștri, la fel și comportamentele. Cum s-a schimbat subiectul sustenabilității în timp, când generațiile
Discover the why
If you’ve ever dealt with a child, you know that there comes a time in their life dreaded by parents and all others who interact with them. It’s called “the why” period. They reach that age where they are trying
Developing leadership – Interview with Adrian Stanciu
The current time has made us more focused on values – both personal and professional. We had enough time to (re)think what matters for us, what do we prioritise and what do we focus on. As we know, values are
How teams perform – Interview with Cosmin Alexandru
When you have a big community, such as we do at BISM, finding reasons to celebrate is, generally, easy. But you don’t hear every day that a community led by scholars from Harvard University chooses one of our lecturers as
The entrepreneurial marketing life – Interview with Raluca Mihăilă
Everyone says it: the MBA is an intense experience. It takes a lot of time and resources, as you would expect from any change process. After 2 years of almost continuous learning, there is a mixed feeling of relief that
Meet the Bucharest International School of Management
‘Who is BISM?’, you may ask. BISM is a school of management founded in 2010. As its name suggests, Bucharest International School of Management is based in the capital of Romania. At the beginning we started with the most senior
Why go for formal education in business – Interview with Sergiu Neguț
Setting up an interview with Sergiu Neguț isn’t easy. In between growing businesses, investing in start-ups, being a lecturer, a board member and an adviser for others and his passions of hiking and travelling, there’s not a lot of time
On transforming leaders – Interview with Veronica Brejan, RO1 alumna
Ever since I’ve known Veronica, she has been working with people. Developing them, training them, building teams with them, in the various roles she held. For the past 4 years, she has been the co-founder and executive facilitator at NeuroMindfulness®
We transform leaders. And through them, the society and the business environment
by Radu Atanasiu, Lecturer of Thinking and Deciding in Business and Associate Dean for Academic Affairs The business school I am a partner in, Bucharest International School of Management (former Maastricht School of Management Romania), aims to transform the